Why Jeans Have Rivets
Tsamouris, the Fastener Specialists©
In the late 1800s, the American West was a hive of activity, with men toiling on farms, ranches, railroads, and gold mines in harsh and dirty conditions. The grueling work often led to “blowouts” — the splitting of pants at pockets and other stress points. J.W. Davis, a Latvian tailor and inventor based in Reno, Nevada, who specialized in making tents and wagon covers, devised a solution: placing rivets on work pants at these points of strain, including the crotch.
He reached out to his fabric supplier, Levi Strauss in San Francisco, proposing a patent partnership. On May 20th, 1873, Jacob Davis and Levi Strauss & Co. obtained U.S. patent No. 139,121 for "an Improvement in Fastening Pocket Openings," marking the birth of the riveted blue jean. The near-indestructibility of Levi's® made them the go-to choice for the diverse, rugged individuals — workers, outcasts, entrepreneurs, and outlaws — who were shaping America's future.
Over a century later, these tiny rivets continue to serve their original purpose, ensuring that your jeans' pockets remain securely attached and ready to handle whatever you throw their way.
In the late 1800s, the American West was a hive of activity, with men toiling on farms, ranches, railroads, and gold mines in harsh and dirty conditions. The grueling work often led to “blowouts” — the splitting of pants at pockets and other stress points. J.W. Davis, a Latvian tailor and inventor based in Reno, Nevada, who specialized in making tents and wagon covers, devised a solution: placing rivets on work pants at these points of strain, including the crotch.
He reached out to his fabric supplier, Levi Strauss in San Francisco, proposing a patent partnership. On May 20th, 1873, Jacob Davis and Levi Strauss & Co. obtained U.S. patent No. 139,121 for "an Improvement in Fastening Pocket Openings," marking the birth of the riveted blue jean. The near-indestructibility of Levi's® made them the go-to choice for the diverse, rugged individuals — workers, outcasts, entrepreneurs, and outlaws — who were shaping America's future.
Over a century later, these tiny rivets continue to serve their original purpose, ensuring that your jeans' pockets remain securely attached and ready to handle whatever you throw their way.
Why Jeans Have Rivets
Tsamouris, the Fastener Specialists©
In the late 1800s, the American West was a hive of activity, with men toiling on farms, ranches, railroads, and gold mines in harsh and dirty conditions. The grueling work often led to “blowouts” — the splitting of pants at pockets and other stress points. J.W. Davis, a Latvian tailor and inventor based in Reno, Nevada, who specialized in making tents and wagon covers, devised a solution: placing rivets on work pants at these points of strain, including the crotch.
He reached out to his fabric supplier, Levi Strauss in San Francisco, proposing a patent partnership. On May 20th, 1873, Jacob Davis and Levi Strauss & Co. obtained U.S. patent No. 139,121 for "an Improvement in Fastening Pocket Openings," marking the birth of the riveted blue jean. The near-indestructibility of Levi's® made them the go-to choice for the diverse, rugged individuals — workers, outcasts, entrepreneurs, and outlaws — who were shaping America's future.
Over a century later, these tiny rivets continue to serve their original purpose, ensuring that your jeans' pockets remain securely attached and ready to handle whatever you throw their way.
In the late 1800s, the American West was a hive of activity, with men toiling on farms, ranches, railroads, and gold mines in harsh and dirty conditions. The grueling work often led to “blowouts” — the splitting of pants at pockets and other stress points. J.W. Davis, a Latvian tailor and inventor based in Reno, Nevada, who specialized in making tents and wagon covers, devised a solution: placing rivets on work pants at these points of strain, including the crotch.
He reached out to his fabric supplier, Levi Strauss in San Francisco, proposing a patent partnership. On May 20th, 1873, Jacob Davis and Levi Strauss & Co. obtained U.S. patent No. 139,121 for "an Improvement in Fastening Pocket Openings," marking the birth of the riveted blue jean. The near-indestructibility of Levi's® made them the go-to choice for the diverse, rugged individuals — workers, outcasts, entrepreneurs, and outlaws — who were shaping America's future.
Over a century later, these tiny rivets continue to serve their original purpose, ensuring that your jeans' pockets remain securely attached and ready to handle whatever you throw their way.
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